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White-Label Wellness App

Your branded wellness app. Shipped in weeks, not years.

A white-label wellness app, fully branded to your program — one Flutter codebase shipping to iOS, Android, and web — with a configurable AI health coach, nutrition AI, meal planning, telehealth portal, and 500+ wearable integrations baked in. Build once. Ship everywhere.

Book a strategy call Customize your app
Compliant
  • HIPAA
  • BAA available
  • SOC 2 Type II
  • Zero-trust
One codebase
  • Flutter
  • iOS
  • Android
  • Web
  • App Store approved
  • Google Play approved
AI baked in
  • Configurable AI Health Coach
  • Nutrition AI
  • Meal Planning AI

Powering branded wellness apps in production

Powering branded wellness apps for health programs across weight-loss, longevity, women's health, supplements, and adjacent verticals. Hundreds of thousands of end users active across the portfolio.

IVIM Health L-Nutra The Perfect Workout Gastro Girl UnitedHealthcare Nestlé Health Science Reverse Health

An honest comparison

Build it. Hire it. Buy it. Or ship it on Suggestic.

Buyers shopping this category run this comparison anyway. So we ran it for you — honestly.

Build in-house Hire an agency Buy off-the-shelf SaaS Suggesticwhite-label
Time to launch 12–24 months 4–8 months 1–2 weeks 2–6 weeks †
Cost $1–3M + ongoing team $200K–$800K + maintenance $5–50K/mo flat Configuration + per-MAU
iOS, Android & web Yes — if you can ship it Sometimes Rarely — usually webview One Flutter codebase, day one
AI health coach Multi-year R&D Not the agency's strength Generic or absent Configurable, baked in
Nutrition AI + meal planning Multi-year R&D Sourced from a third party Generic or absent Built on Suggestic's nutrition engine
Brand customization Total Total Limited / themeable White-label, your brand
Own the brand & audience Yes Yes Often shared with the SaaS Yes
Own the user data Yes Yes Shared / locked Yes
Compare by column on a wider screen. The short version is below.

† Two-to-six weeks is the platform-side reality — configuration plus app-store submission. The honest total depends on how ready your program assets are: brand, content, protocol, coaching team. The faster you arrive with those in hand, the closer to the floor of that range you land.

The honest version: building from scratch is too slow. Agencies don't ship the AI layer that matters. SaaS off-the-shelf trades your brand for speed. Our customers built their brand and audience already — they need the app shipped without giving either up.

What ships in the box

Everything a program needs to ship an app users actually open.

01 / AI HEALTH COACH

Configurable AI Health Coach.

A retrieval-grounded AI coach that speaks your program's protocol — not the open web. Dial its scope from a single topic to your entire protocol. Conversation state persists across sessions, and every response is audit-logged for clinical or compliance review.

ConfigureTone, topic boundaries, escalation rules, knowledge base
GroundedAnswers from your content, not the open web
PersistentConversation memory across sessions
AuditableEvery coach response logged for review
02 / NUTRITION AI + MEAL PLANNING

Nutrition AI + meal planning — the depth no white-label competitor matches.

A decade of nutrition AI baked into the app. A user types or photographs a meal — the AI Food Log parses ingredients, macros, micros, and allergens, then adapts a protocol-aware plan with substitution at the recipe and ingredient level. It runs on the same nutrition engine that powers the Suggestic platform — 179 nutrients, 1.7M recipes, 35M restaurant menu items. This is the layer competing vendors cannot ship.

VeganVegetarianGluten-freeKetoPaleoMediterraneanLow-FODMAPDiabeticKidney-safeAllergy-awareReligious frameworks
03 / PREMIUM RECIPE LIBRARY

Premium recipe library.

1.7M classic recipes plus 7,500+ handcrafted recipes curated for nutrition apps. Image-tagged, macro-typed, restriction-filtered, and ready to surface in the meal-plan engine.

04 / TELEHEALTH & LABS PORTAL

Telehealth & Labs Portal.

Built-in chat with your coaches, appointment scheduling, video session support, and lab-result visibility for users. Integrates into your existing clinical or coaching team — Suggestic does not need to operate your coaches.

05 / WEARABLE INTEGRATION

Wearable integration.

500+ health and wearable data sources through a unified layer — Apple Health, Google Fit, Oura, Whoop, Dexcom, Garmin, Fitbit, and more. Activity, sleep, heart rate, HRV, glucose, and steps, with no per-device integration code.

06 / BRAND CUSTOMIZATION

Brand customization.

Logo, color palette, typography, voice and tone, onboarding flow, content. The customizer lets you see your brand on the app before you book.

07 / ANALYTICS & ENGAGEMENT LAYER

Analytics & engagement layer.

Cohorted engagement metrics, retention curves, content performance, and AI-coach interaction analytics — tied to your existing data warehouse via the platform's data export.

The architecture

What you bring. What we ship. What you own.

Every white-label app Suggestic operates ships on the same foundation as every other system we build. You bring the brand, the program, and the audience. We ship the app. You own all of it.

What you bringYours
  • Your brand — logo, colors, voice
  • Your program — protocol, content, coaching team
  • Your audience — users you have or will acquire
What we shipSuggestic
  • iOS, Android & web — one Flutter codebase
  • AI Health Coach layer (configurable)
  • Nutrition AI + meal-planning engine
  • Recipe library — 1.7M + 7,500 handcrafted
  • Supplement assessments engine
  • Telehealth & Labs Portal
  • Wearable integration — 500+ data sources
  • Analytics layer
  • Server backend, subscriptions, push, deep links, app-store compliance
What you ownAlways
  • The brand and audience — always
  • The user data and conversation logs — encrypted, residency-configurable
  • Your program content and coach configuration
  • The right to transfer operation to your team on request
Every white-label app Suggestic operates ships on the same foundation as every other system we build. You own the brand, the program, the audience, and the data. We operate the platform underneath — until you choose to take it over.

Featured launch stories

Two programs. One foundation. Two ramps.

Two programs ran the same playbook on Suggestic's white-label app. One scaled audience to six figures. The other scaled revenue to six figures. Same foundation underneath.

IVIM Health
0 → 100,000

Monthly active users

IVIM Health launched their branded wellness app on Suggestic and scaled from a standing start to 100,000 monthly active users — running on iOS, Android, and web from one Flutter codebase, with the AI health coach and nutrition engine configured to their program.

Observed · post-launch ramp

— IVIM Health

Reverse Health
$0 → $500K

Revenue in 6 months post-launch

Reverse Health launched their branded app for women in perimenopause and menopause on Suggestic, scaling from $0 to $500K in revenue in the first 6 months post-launch — iOS, Android, and web, brand customization, meal planning + nutrition AI, AI coach configured to their protocol. The launch playbook is the same one we run today.

"Suggestic reduced our risk significantly. It got us 80% of where we wanted to go so we could focus on making it the rest of the way."

— Reverse Health team

Proof

Outcomes that compound.

Each metric carries its provenance — what we measured on the platform, what we observed at a named customer, and what is illustrative until a measured aggregate lands.

2–6wks

From kickoff to live in both app stores. Total timeline depends on program readiness. †

Measured · platform-side
100KMAU

0 → 100,000 monthly active users post-launch.

Observed · IVIM Health
$500K

$0 → $500K in revenue in 6 months post-launch.

Observed · Reverse Health
2M+

AI-coach conversations served across the portfolio.

Illustrative · pending measured aggregate

How we operate

Compliance, ownership, and the transfer you can exercise.

The questions a CTO asks before greenlighting a white-label decision — answered before you ask them.

Compliance

HIPAA-aligned.

Operational controls aligned with the HIPAA Security Rule. A BAA is available for any covered-entity engagement.

Audited

SOC 2 Type II.

Suggestic operates under SOC 2 Type II. The report is available under NDA.

Isolation

Zero-trust architecture.

App runtime isolated per customer. No cross-tenant data, and no training of foundation models on customer data.

App stores

App Store compliant.

Every deployment is reviewed for Apple App Review and Google Play policy compliance before submission. Suggestic carries the operational track record on store approvals.

Ownership

Data ownership.

Your users' data is yours — the brand, audience, and program content too. Encrypted at rest, residency-configurable.

No lock-in

Transfer on request.

Take over operation of the app — codebase, configuration, content, data pipeline — on a documented hand-off. No vendor lock.

Sub-deployments share the platform's core infrastructure but are isolated at the data and configuration layer. Your AI coach configuration, your recipes, your protocol content, and your user data never cross into another customer's deployment. App-store submission is handled under your developer account, not Suggestic's — so the listing, reviews, and brand equity accrue to you.

Built on Suggestic

The same foundation. Productized.

Every white-label app Suggestic ships lives on the same foundation as every other system we build. The Foundation Method™ — opportunity scan, build, transferable architecture — applies whether the system is a white-label app, a custom AI assistant, an automation, or a vertical product like our dentistry system. Build once. Reuse everywhere.

Explore the Foundation Method See the platform underneath

Brand it. See it.

See your brand on the app, before you book.

Upload your logo, choose your colors, and see your branded app in our customizer. No sign-up required.

Open the customizer
Logo Drop logo
Brand color
Accent

Common questions

Frequently asked.

What is included in Suggestic's white-label wellness app?

A branded app on iOS, Android, and web from a single Flutter codebase, with a configurable AI health coach, nutrition AI and meal-planning engine, a premium recipe library (1.7M classic plus 7,500+ handcrafted), a telehealth & labs portal, 500+ wearable integrations, brand customization, and an analytics & engagement layer. The server backend, subscription handling, push, deep links, and app-store compliance are all included.

How long does it take to launch a branded app on Suggestic?

Two to six weeks is the platform-side reality — configuration plus app-store submission. The total timeline depends on how ready your program assets are: brand, content, protocol, and coaching team. The faster you arrive with those in hand, the closer to the floor of that range you land.

Is the app a real app, or a webview / hybrid wrapper?

It is a real app, built on Flutter — a single codebase compiled to genuinely native iOS and Android binaries, with a web build from the same source. It is not a PWA and not a hybrid webview wrapper. The single-codebase approach is what lets it ship fast while still passing Apple App Review and Google Play review.

Can I customize the AI health coach to my program's protocol?

Yes. The AI health coach is fully configurable — dial its scope from a single topic to your entire protocol. Configure tone, topic boundaries, escalation rules, and the underlying knowledge base. Responses are retrieval-grounded on your program content, conversation state persists across sessions, and every response is audit-logged for clinical or compliance review.

Whose name is on the App Store and Google Play listings — ours or Suggestic's?

Yours. App-store submission is handled under your developer account, so the listing, reviews, and brand equity accrue to you — not to Suggestic.

Who owns the user data?

You do. Suggestic operates the platform; the customer owns the user data, conversation logs, brand, audience, and program content. Data is encrypted at rest, residency is configurable, and no customer data is used to train foundation models.

Is the app HIPAA-compliant? Can we get a BAA?

Suggestic operates under controls aligned with the HIPAA Security Rule, and a BAA is available for any covered-entity engagement. SOC 2 Type II is in place; the report is available under NDA.

How is pricing structured?

Engagement-model pricing: a one-time configuration fee plus a per-MAU operating fee. There is no public flat price and no free trial. Use the estimator at pricing.suggestic.com to scope your project, or book a strategy call for a quote against your real volumes.

Can we take over operation of the app from Suggestic later?

Yes. The customer can take over operation of the app — codebase, configuration, content, and data pipeline — on a documented hand-off. There is no vendor lock-in.

How is this different from buying a SaaS like Welltory or Glooko?

Off-the-shelf SaaS trades your brand for speed: a fixed feature set, limited customization, and a shared or locked data posture. Suggestic ships a real app under your brand, with the nutrition AI and configurable AI coach baked in, and you own the brand, the audience, and the data.

Ready when you are

Your branded app. Live in weeks.

Book a strategy call. We'll walk through what your app would look like, how it would deploy, and what it would cost. Or skip ahead and open the customizer to see your brand on it first.

Book a strategy call Open the customizer Estimate your project
  • HIPAA
  • SOC 2 Type II
  • BAA available
  • Zero-trust architecture
  • App Store approved